Data Analytics

Why should Statisticians consider Analytics as a career?

Are you a statistician waiting to stretch your capabilities? Do you want to move beyond academics, biosciences and policy making? Then hold your breath.

A recent trend in analytics hiring reveals that “Statistics” is a desired degree for many of the job roles.

The latest buzz in Indian Analytics industry – March 2015

Analytics maturity in India climbs new rungs of opportunity, as it gets tied to cricket, beauty pageants and news distribution. Personalisation knocks on your living room with customised ads on your TV set and tailor-made news in your local language on your smart phone.

Takes you back to this quote;

The ladder of success is best climbed by stepping on the rungs of opportunity – Ay

Why you need to understand Digital Analytics

Before I do a blog on the latest craze in the hiring landscape – ecommerce analytics, I’d like to cover digital analytics in its new avatar.

As this article in Forbes magazine says, 2014 was the Year of Digital Marketing Analytics, when the ‘dig

10 Tips to face and ace an Analytics Interview

The way businesses work is fast changing. We now have telephone interviews, skype sessions and of course, the conventional face-to-face. The entire process of getting interviewed starts with a telephone call or email from your institute or company. So at the very outset, what you need to do is gather information about the interview – the venue, time, whether you are expected to give tests or a pre

Why Data Dredging is trending

“If you torture the data long enough, it will confess to anything.”   — Ronald Coase, British economist

 If you thought DATA was only ‘mined’ and ‘extracted’ for analysis, take a look at this frequently used method of ‘data dredging’.

As we move over from traditional eyeballing of statistical data to dig deeper into

Why you need to upgrade your CV with skills and certifications

Today, a stand-alone degree or post-grad, is not sufficient to make you stand out in your chosen field of career.  As industries and businesses become more competitive, global and specialised, you need to keep pace with changing environments and IT systems.

If you are a fresh student, you certainly have the advantage of being familiar with emerging business models as they form part of your stu

Top 11 Analytics Predictions for 2015

The year 2014 witnessed phenomenal maturity of the Indian Analytics industry. We have seen all our predictions for 2014 come true and they crossover to 2015.

As we continue to trace the Indian analytics trajectory, here is the list of Top 11 Analytics Predictions for 2015.


Why should MBAs consider analytics as a career

Last month I had mentioned why Analytics reigns supreme among Engineering graduates.  Now I shall tell you why MBA degree holders are also opting for analytics as a career!

To begin with, a significant chunk of analytics hiring is happening across all industries. Work profiles are

Common Analytics Interview Questions – SAS Analytics

At IVY Professional School, we have addressed common Analytics Interview Questions from time to time. In keeping with the emerging demands of the profession, we begin a monthly series of resource blogs featuring common interview questions in various areas – SAS analytics, Business analytics,

Top 6 Soft Skills in Demand for entry level Hiring

The year 2014 witnessed a significant shift in workplace demands across the country. Skill sets that display high levels of interpersonal skills are now in greater demand. As 89 percent of businesses worry about the quality of future leaders, people-centric soft skills occupy space in new hiring criteria.

Employers are faced with an always-connected generation inseparable from their mob

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